Studio portrait of Persephone Vale, Architectural Visualisations London
The Musketeers

Persephone Vale

Post-production and colour, marketing visuals

Post-production and colour. The last fifteen percent that everyone feels and nobody can name.

  • NationalityGreek, settled in London
  • Grew up inAthens
  • Years on the lineSeven
In their own words

Fifteen questions, off-duty.

Role on the line
Post-production and colour. Every frame goes past my desk before it goes to a client. If the image breathes, I am usually the reason.
Where I grew up
Athens. Pangrati, then Exarcheia for a year, then back to Pangrati when my mother put her foot down.
Training
Painting at ASFA Athens, then a film MA at the Slade. Painting for the eye, film for the timing.
Years on the line
Seven. Three retouching at a Shoreditch advertising studio, four on architectural CGI.
The blade I bring
Light. I treat every CGI render like a Caravaggio underpainting and grade from there.
Architect I would ride out for
Dimitris Pikionis. The man who paved the path to the Acropolis as if it were a song.
Colours that read true on screen
Athenian afternoon ochre, London overcast cyan, the warm grey of Portland stone an hour before sunset.
Software I cannot lose
DaVinci Resolve for video, a heavily customised Photoshop colour panel for stills.
Earliest architectural memory
Walking up Filopappou Hill at six, the pine resin and the marble light arguing across the path.
The brief I am proudest of
A King's Cross marketing reel where the client said "make it feel like September" in July. We delivered September.
On the headphones while working
Nikos Xydakis on slow grading days, Lena Platonos when the deadline is close.
London view I never tire of
The Greenwich foot tunnel exit, looking back at the Maritime Museum. White stone, water, history.
Coffee or tea
Greek coffee, métrios, on a small tray with a glass of water.
Off the line
Long evenings at the Hellenic Centre on Paddington Street, occasionally a late film at the BFI.
The motto on my desk
"If it does not feel like a place at one o'clock, it will never feel like a place."

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