London's architectural visualisation studio for planning, marketing and design sign-off.
Verified views, photomontages, exterior and interior CGI, prepared from surveyed viewpoints and BIM models for London projects. Whether your scheme needs survey-controlled planning evidence, photoreal marketing imagery or interior visualisation for design sign-off, we scope and produce the visualisation that decision demands.
Selected London CGI for planning, marketing and design sign-off
Each London project below was visualised for a specific decision: planning evidence, a developer marketing launch, or design sign-off.
-
Tower Hamlets · Canary Wharf verified view, AVR Level 3 photomontage for a planning submission. -
Camden · Conservation-area streetscape visualisation for borough planning context. -
Westminster · Belgravia mansion-block interior visualisation for private design sign-off. -
Hackney · Hackney Wick warehouse conversion render for developer marketing. -
Tower Hamlets · South Poplar Billingsgate aerial masterplan render. -
Southwark · Canada Water masterplan CGI for a regeneration scheme. -
Lambeth · Waterloo South Bank visualisation for a riverside development. -
Islington · Clerkenwell infill CGI within a conservation street context. -
Kensington and Chelsea · Georgian townhouse interior visualisation for design sign-off. -
Wandsworth · Battersea Nine Elms tall-building CGI in a riverside context. -
Hammersmith and Fulham · White City mixed-use scheme render. -
Southwark · Bankside wharf photomontage for a riverside planning submission. -
Westminster · Soho boutique hotel lobby visualisation for a hospitality launch. -
Tower Hamlets · Brick Lane evening streetscape CGI in a heritage frontage context. -
Kensington and Chelsea · Cafe streetscape photomontage for a shopfront planning submission.
Recent CGI commissions across London boroughs
A selection of recent London commissions across planning evidence, developer marketing and private design work.
CGI matched to your London planning, marketing and sign-off decision
Three service tracks for the three decisions London projects most often need: planning evidence, sales and marketing, and design sign-off.
Exterior Renderings
Context-led exterior CGI for London streetscapes, conservation settings, planning packs, and launch campaigns.
- Borough context
- Material accuracy
- Submission-ready views
Verified Views
Disciplined visual material for sensitive London sites, LVIA support, agreed viewpoints, and planning evidence.
- AVR support
- LVIA context
- Planning documentation
Interior Visualisations
Premium interior CGI for London homes, residential developments, hospitality spaces, and client sign-off.
- Finish direction
- Spatial clarity
- Sales imagery
CGI built for London borough scrutiny, LVMF protected views and heritage settings
Verified views and planning photomontages are prepared using surveyed viewpoints, calibrated cameras and AVR Level 1, 2 or 3 methodology to support borough planning assessment, Townscape Visual Assessment (TVA) and TVIA visual evidence submissions.
London projects are rarely judged in isolation. The London View Management Framework (LVMF) protects strategic vistas, viewing corridors and wider setting consultation areas. Conservation areas, listed buildings, tall-building thresholds, GLA referral, daylight and sunlight, neighbour amenity and borough validation lists all shape how a proposal is read.
Planning visualisation terms: three distinctions to keep straight
- CGI is not a verified view. CGI illustrates intent. A verified view follows survey control and AVR methodology to align with a real London viewpoint.
- Photoreal rendering is not survey accuracy. A realistic appearance is not the same as verified geometry. Survey-controlled photomontage is what planning officers expect.
- Methodology compliance is not planning approval. AVR Levels 0 to 3, GLVIA3 and TGN 06/19 support assessment. They do not guarantee a permission decision.
From wireline outline to verified photomontage
An Accurate Visual Representation gains detail at each level, from a bare outline of the proposed scheme to a fully rendered, survey-controlled photomontage.
- Level 0
Wireline outline
Level 0 plots the proposed development's location and size against the baseline view, without visibility shading or materials, as a low-cost massing test at early design stages.
- Levels 1 and 2
Visibility, then architectural form
Level 1 adds the degree of visibility; Level 2 adds architectural form, roofline and shading, without final materials. Both levels suit pre-application and design review, where geometry is still resolving.
- Level 3
Fully rendered photomontage
Level 3 adds materials, glazing and lighting, produced from surveyed ground control points and calibrated cameras with a method statement aligned to Landscape Institute TGN 06/19. It suits committee packs and appeal evidence.
See the full AVR methodology and Level 0 to 3 comparison views on our verified views service page.
London borough planning guides for architects, developers and consultants
Our London borough planning guides cover boroughs where we hold meaningful planning and project context, including Westminster, Kensington and Chelsea, Camden, Southwark, Tower Hamlets, Islington, Hackney, Lambeth, Wandsworth, and Hammersmith and Fulham.
Planning a London scheme?
Send the brief, drawings, borough, deadline, and intended use. We will scope a bespoke CGI quote around the decision you need to support.
Scope your London CGI brief